Every thinker knows that "ideas" are the beginning of all successful achievement. The question most often asked, however, is, "How can I learn to create ideas that will earn money?"
Always consider investing in a grade A entrepreneur with a grade B idea, but never invest in a grade b entrepreneur with a grade A idea.
If you don't present the image of experience the appropriate background as well as a detailed understanding of your market investors will never provide you with the resources.
Idea Number One
If, for example, you wanted to manufacture toys, you would have to determine what sort of toys to manufacture and where to get the capital with which to operate the business.
First, go to your local toy store and find out what kinds of toys are currently selling best. If you do not feel competent yourself to make improvements on some of the toys now on the market, advertise for an inventor "with an idea of a marketable toy" and you will soon find a person who will supply this missing link.
The entrepreneur is essentially a visualizer and an actualizer.. He can visualize something, and when he visualize it he sees exactly how to make it happen.
-Robert L. Schwartz
Have that inventor to make you a working model, then go to some small manufactures and arrange to have your toy manufactured.
If you are a good salesperson you can finance this whole project on the few dollars required to advertise for the inventor. When you find this person, you can probably arrange with them to create a model for you, with a promise that you will give them a better job when you are manufacturing your own toys, or they may do the work in return for an interest in the business.
You should be able to get the manufacturer of your toys to wait for their money until you are paid by the firm to which you sell them, and, if necessary, you can assign to the manufacturer the invoices for the toys sold and let the money come directly to them.
Of course if you have an unusually pleasing and convincing personality, and considerable ability to organize, you will be able to take the model of your toy to someone of means and, in return for an interest in the business, secure the capital with which to do your own manufacturing.
Common sense is all that is necessary. Simply find out what it is that the people want, and then produce it. Produce it well better than anyone else is doing. Give it a touch of individuality. Make it distinctive.
We spend millions of dollars annually for toys to entertain our children. Make your new toy useful as well as interesting. Make it educational if possible. If it entertains and teaches at the same time it will sell readily and live forever. If your toy is a game, make it teach he child such as geography, arithmetic, english, science and so on. Or, better still, produce a toy that will cause the child to exercise.
Everything that can be invented has been invented.
-Charles H. Duell
If you want to get across an Idea, wrap it up in a person.
-Ralph Bunche
You want to stop being an employee and become an employer. I do not blame you for that. Most people want to do the same. The best first step to take is to serve the firm just as you would wish to be served if you were that individual or the head of that firm.
Who are the big employers today? They are the men and women who have come up from the ranks; people who have had no greater opportunity than you have. They are in the positions that they hold because their superior ability has enabled them to intelligently direct others. You can acquire that ability if you will try.
If you crave wealth and are really brave enough to shoulder the burdens that go with it, reverse the usual method of acquiring it by giving your goods and waves to the world at the lowest possible profit you can afford instead of exacting all that you can with safety.
The business of bringing together producer and consumer is a profitable business when it is conduct fairly to both, without a greedy desire to get all that you can.
If your plan is built along the lines of Henry ford's, who found it profitable to pay his workers not as little as he could get them for but as much as his profits would permit. He also found it profitable to reduce the price of his automobile to the consumer while other manufacturers, many of whom have long since failed , continued to increase them.
Twenty five cents for a gallon of lamp oil and walk two miles through the hot sun, carrying it home in a tin can. Now Rockefeller's wagon will deliver it at the back door, in the city or on the farm, at a little over half that sum.
Who has the right to begrudge Rockefeller his millions when he has reduced the price of a needed commodity? He could just as easily have increased the price of lamp oil to half a dollar, but I seriously doubt that he would be a multimillionaire today if he had done so.
There are a lot of us who want money, but ninety-nine out of every hundred who start to create a plan through which to get money give all their thought to the scheme through which to get it and no thought to the service to be given in return for it.
A man without a smiling face must not open a shop
-Chinese proveb
A pleasing personality is one that makes use of imagination and cooperation.
Analyze any person who does not have a pleasing personality and you will also find lacking in that person the faculties of imagination and cooperation.
Always consider investing in a grade A entrepreneur with a grade B idea, but never invest in a grade b entrepreneur with a grade A idea.
If you don't present the image of experience the appropriate background as well as a detailed understanding of your market investors will never provide you with the resources.
Idea Number One
If, for example, you wanted to manufacture toys, you would have to determine what sort of toys to manufacture and where to get the capital with which to operate the business.
First, go to your local toy store and find out what kinds of toys are currently selling best. If you do not feel competent yourself to make improvements on some of the toys now on the market, advertise for an inventor "with an idea of a marketable toy" and you will soon find a person who will supply this missing link.
The entrepreneur is essentially a visualizer and an actualizer.. He can visualize something, and when he visualize it he sees exactly how to make it happen.
-Robert L. Schwartz
Have that inventor to make you a working model, then go to some small manufactures and arrange to have your toy manufactured.
If you are a good salesperson you can finance this whole project on the few dollars required to advertise for the inventor. When you find this person, you can probably arrange with them to create a model for you, with a promise that you will give them a better job when you are manufacturing your own toys, or they may do the work in return for an interest in the business.
You should be able to get the manufacturer of your toys to wait for their money until you are paid by the firm to which you sell them, and, if necessary, you can assign to the manufacturer the invoices for the toys sold and let the money come directly to them.
Of course if you have an unusually pleasing and convincing personality, and considerable ability to organize, you will be able to take the model of your toy to someone of means and, in return for an interest in the business, secure the capital with which to do your own manufacturing.
Common sense is all that is necessary. Simply find out what it is that the people want, and then produce it. Produce it well better than anyone else is doing. Give it a touch of individuality. Make it distinctive.
We spend millions of dollars annually for toys to entertain our children. Make your new toy useful as well as interesting. Make it educational if possible. If it entertains and teaches at the same time it will sell readily and live forever. If your toy is a game, make it teach he child such as geography, arithmetic, english, science and so on. Or, better still, produce a toy that will cause the child to exercise.
Everything that can be invented has been invented.
-Charles H. Duell
If you want to get across an Idea, wrap it up in a person.
-Ralph Bunche
You want to stop being an employee and become an employer. I do not blame you for that. Most people want to do the same. The best first step to take is to serve the firm just as you would wish to be served if you were that individual or the head of that firm.
Who are the big employers today? They are the men and women who have come up from the ranks; people who have had no greater opportunity than you have. They are in the positions that they hold because their superior ability has enabled them to intelligently direct others. You can acquire that ability if you will try.
If you crave wealth and are really brave enough to shoulder the burdens that go with it, reverse the usual method of acquiring it by giving your goods and waves to the world at the lowest possible profit you can afford instead of exacting all that you can with safety.
The business of bringing together producer and consumer is a profitable business when it is conduct fairly to both, without a greedy desire to get all that you can.
If your plan is built along the lines of Henry ford's, who found it profitable to pay his workers not as little as he could get them for but as much as his profits would permit. He also found it profitable to reduce the price of his automobile to the consumer while other manufacturers, many of whom have long since failed , continued to increase them.
Twenty five cents for a gallon of lamp oil and walk two miles through the hot sun, carrying it home in a tin can. Now Rockefeller's wagon will deliver it at the back door, in the city or on the farm, at a little over half that sum.
Who has the right to begrudge Rockefeller his millions when he has reduced the price of a needed commodity? He could just as easily have increased the price of lamp oil to half a dollar, but I seriously doubt that he would be a multimillionaire today if he had done so.
There are a lot of us who want money, but ninety-nine out of every hundred who start to create a plan through which to get money give all their thought to the scheme through which to get it and no thought to the service to be given in return for it.
A man without a smiling face must not open a shop
-Chinese proveb
A pleasing personality is one that makes use of imagination and cooperation.
Analyze any person who does not have a pleasing personality and you will also find lacking in that person the faculties of imagination and cooperation.
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